I chose to create print and social media posts for a hypothetical campaign for Retro Sours in a loud, fun, Y2K-era style. Retro Sours Revival is an awareness campaign that transports viewers back to the 90s where mixed-media was the status-quo for unique creative problem solving.

These posters could be used for stores, signage, or social media posts. Online, static images tend to perform poorly, so a short looped animation has been included for driving engagement and "stopping the scroll."

To best highlight my design process, I focused this project strictly on visual execution and brand feel rather than direct calls to action.